eDiets is the largest online weight loss program. They have built such a large brand, that many people even think the name “e diets” is a generic term for online weight loss. Founded in 1996, they now boast over 1.3 million members. They have consistently won awards and recommendations from such prestigious publications as Time magazine, and Forbes Best of the Web.
eDiets are a subscription-based service, where the user pays quarterly. For the price you receive a number of services; customized diet and meal plans, shopping list, recipes (for whatever is on your meal plan), email assistance, and access to online tools and calculators.
eDiets underwent a major upgrade at the beginning of 2008 - unfortunately technical issues meant that there were customer service issues. These have now been rectified and the subscription process is now streamlined.